Growth5 Blog

Tuesday, February 24, 2009

How to Raise Your First Round of Financing

In the March issue of Entrepreneur, Asheesh Advani offers three tips for raising cash with a second round in mind.

1. Use convertible debt, not stock
2. Set a fair price or an appropriate discount
3. Communicate regularly

Asheesh Advani is president of Virgin Money USA, author of Investors in Your Backyard and founder of CircleLending, which pioneered the business of managing person-to-person loans and mortgages and was acquired by the Virgin Group.

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