Growth5 Blog

Thursday, February 11, 2010

We/You vs. I

Fast Company posted this article on the trend of followers on Twitter gravitating to tweets that engage them. The article points out that much like in "real life" people that constantly talk about themselves have a hard time making friends. Makes sense.

"After analyzing data from more than 60,000 tweeters, Dan Zarrella--the viral-marketing scientist who gave us nine scientifically proven ways to get re-tweeted--concluded that those who use social language ("we," "you") have more followers than those who self-reference ("I"):"

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